Amazon.com, Inc. (AMZN) to Launch Smaller, Cheaper Echo Speaker Within Weeks

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Reports coming to us from the Wall Street Journal indicate that Amazon.com, Inc. (NASDAQ:AMZN) is about to release a new version of their popular Echo voice-controlled speaker. According to the report, the new Echo will be smaller and more portable than its predecessor.

The first Amazon.com, Inc. (NASDAQ:AMZN) Echo made waves as it blended reality with computer intelligence, becoming a digital personal assistant of sorts. The device allows users to talk freely with it, ask it questions or order products within just minutes off of Amazon.com. The new Echo speaker is said to be cheaper than the original which currently is availabe on Amazon for $179.99. Exact details on pricing and specs have yet to be announced, but the product should be available within a matter of weeks.

This news comes as Amazon seems to be expanding in all directions while continuing to unveil new products and services. The stock is up 0.29% or $1.79 following the news, hitting $608.84 per share. About 1.98 million shares traded hands. AMZN has risen 42.18% since June 5, 2015 and is uptrending. It has outperformed the S&P500 by 46.87%.

From a total of 26 analysts covering Amazon.com (NASDAQ:AMZN) stock, 22 rate it a “Buy”, 0 a “Sell”, and 4 a “Hold”. This means that 85% of the ratings are positive. The highest target price is $850 while the lowest target price is $525. The mean of all analyst targets is $726.35 which is 19.30% above today’s ($608.84) stock price. Amazon.com was the topic of 61 analyst reports since July 21, 2015 according to the firm StockzIntelligence Inc. Monness Crespi & Hardt downgraded shares on January 4 to a “Neutral” rating. Barclays Capital maintained shares with a”Overweight” rating and a $850 target share price in their report from a December 1. Macquarie Research maintained AMZN stock in a recent report from December 22 with a “Outperform” rating. Canaccord Genuity maintained the rating on October 23. Canaccord Genuity has a “Hold” rating and a $600 price target on shares. Finally, Nomura maintained the stock with a “Buy” rating in a report they issued on a December 9.

The institutional sentiment increased to 1.49 in Q2 2015. It’s up 0.37, from 1.12 in 2015Q2. The ratio is positive, as 67 funds sold all their Amazon.com, Inc. shares they owned while 376 reduced their positions. 166 funds bought stakes while 493 increased their total positions. Institutions now own 325.29 million shares which is 4.94% more than the previous share count of 309.99 million in 2015Q2.

Huntington Steele Llc holds 23.61% of its total portfolio in Amazon.com, Inc., equating to 103,872 shares. Tiger Global Management Llc owns 3.19 million shares representing 20.13% of their total US portfolio. Moreover, Tybourne Capital Management Hk Ltd has 18.16% of their total portfolio invested in the company, equating to 504,001 shares. The Washington-based Brighton Jones Llc has a total of 17.93% of their portfolio invested in the stock. Telemark Asset Management Llc, a Massachusetts-based fund reported 100,000 shares owned.

Since May 4, 2015, the stock had 0 insider purchases, and 11 sales for a total of $27.04 million in net activity. Stonesifer Patricia Q sold 6,250 shares worth $3.16M. Wilke Jeffrey A sold 5,908 shares worth $3.16M. Reynolds Shelley sold 720 shares worth $381,752. Olsavsky Brian T sold 2,098 shares worth $1.11M. The insider Zapolsky David sold 2,322 shares worth $1.23 million.

Amazon.com, Inc. is an e-commerce company. The company has a market cap of $284.56 billion. The Firm sells a range of services and products through its Websites. It has 883.2 P/E ratio. The Company’s products are offered through consumer-facing Websites, which include merchandise and content that it purchases for resale from vendors and those offered by third-party sellers.

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