Facebook Inc (FB) Live Streaming Comes to All iPhone Users

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There’s big news today coming from Facebook Inc (NASDAQ:FB) if you are at all interested in streaming yourself live to your friends. That’s right Facebook Inc (NASDAQ:FB) is giving the ability to all United States iPhones users to live stream. The company initially began testing this new feature, which competes with Twitter’s Periscope, back in December of last year. The company says that the feature will gradually be rolled out to the rest of the planet over the next few weeks.

“To share live video, tap on Update Status and then select the Live Video icon,” explained the company on their blog. “You can write a quick description and choose the audience that you want to share with before going live. During your broadcast, you’ll see the number of live viewers, the names of friends who are tuning in and a real-time stream of comments. When you end your broadcast, it will be saved on your Timeline like any other video, which you can then delete or keep for your friends to watch later.”

Additionally, users will be able to quickly discover live streaming video from public figures that they follow, along with their friends, right in their news feed. There are also notifications available so that a user can know exactly when one of the people they follow is live-streaming next.

This seems like a feature which could really draw users in for longer periods of time, something that Facebook obviouly can use to sell more ads. The stock is up 15.32% or $14.47 following the news, hitting $108.92 per share. About 79.05 million shares traded hands or up 173.25% from the average. FB has risen 7.48% since June 23, 2015 and is currently uptrending. It has outperformed the S&P500 by 16.34%.

From a total of 33 analysts covering Facebook (NASDAQ:FB) stock, 32 rate it a “Buy”, 1 a “Sell”, and 0 a “Hold”. This means that 97% of the ratings are positive. The highest target price is $155.0 while the lowest target price is $88. The mean of all analyst targets is $122.77 which is 12.72% above today’s ($108.92) stock price. Facebook was the topic of 59 analyst reports since July 21, 2015 according to the firm StockzIntelligence Inc. Argus Research maintained shares on November 6 with a “Buy” rating. Morgan Stanley maintained shares with a”Overweight” rating and a $120 target share price in their report from a November 5. Canaccord Genuity maintained FB stock in a recent report from November 5 with a “Buy” rating. Credit Suisse maintained the rating on November 5. Credit Suisse has a “Outperform” rating and a $135 price target on shares. Finally, Jefferies maintained the stock with a “Buy” rating in a report they issued on a November 5.

The institutional sentiment increased to 1.73 in Q2 2015. It’s up 0.01, from 1.72 in 2015Q2. The ratio is positive, as 69 funds sold all their Facebook Inc shares they owned while 375 reduced their positions. 126 funds bought stakes while 643 increased their total positions. Institutions now own 1.55 billion shares which is 2.48% more than the previous share count of 1.51 billion in 2015Q2.

Millennium Tvp Management Co. Llc holds 52.76% of its total portfolio in Facebook Inc, equating to 639,552 shares. Parametric Risk Advisors Llc owns 7.97 million shares representing 46.51% of their total US portfolio. Moreover, Sc Us (Ttgp) Ltd. has 41.15% of their total portfolio invested in the company, equating to 1.04 million shares. The California-based Meritech Capital Associates Iii L.L.C. has a total of 37.81% of their portfolio invested in the stock. Duquesne Family Office Llc, a New York-based fund reported 4.09 million shares owned.

Since February 25, 2015, the stock had 0 insider buys, and 36 sales for a total of $168.47 million in net activity. Athwal Jas sold 30,000 shares worth $3.06 million. Stretch Colin sold 1,000 shares worth $98,710. Cox Christopher K sold 5,778 shares worth $561,622. Schroepfer Michael Todd sold 31,283 shares worth $3.00 million. The insider Fischer David B. sold 15,000 shares worth $1.43 million.

Facebook, Inc. is a social networking company. The company has a market cap of $270.86 billion. The Firm is engaged in developing products that enables users to connect and share through mobile devices and personal computers. It has 109.42 P/E ratio. It offers various services focused on people, marketers and developers.