Microsoft Corporation (MSFT) Investors Take Note – The Future of TV May Come in the Form of Holograms

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For investors of Microsoft Corporation (NASDAQ:MSFT), they typically are looking at the next great software or hardware package that the company will be releasing. While Windows 10 and the Xbox One are all great pieces of technology, Microsoft may be aiming to conquer the living room with their futuristic holographical television technology one day soon.

This weekend is Super Bowl 50, so Microsoft Corporation (NASDAQ:MSFT) is on hand in San Francisco showing off their HoloLens technology. This technology could one day soon transform the entire sports viewing experience in a big way. Imagine having a device on your coffee table that shows a holographical depiction of the entire football field, full with all 22 3-dimensional players on the field. As the game goes on, not only will you see a simple 2D look via whichever camera the TV network chooses, but you could view the entire football field, in 3D, just as it would appear if you were to be sitting in club box seats at the 50 yeard line. Better yet though, you could move around the table to get different angles of a play, see exactly how a wide receiver became so open, or what your favorite quaterback did wrong in order to throw that game-deciding interception.

“This stuff is coming,” said Brian Rolapp, the executive vice president of media for the NFL. “It’s not a question of if, it’s a question of when.”

I know I’m looking forward to it, both as an investor of Microsoft and a sports fanatic. If Microsoft can actually bring this to fruition, I am fairly certain their shareholders would stand to benefit quite significantly. The stock closed at $52.16 during the last trading session. It is up 18.14% since June 30, 2015 and is uptrending. It has outperformed the S&P500 by 25.66%.

From a total of 20 analysts covering Microsoft Corporation (NASDAQ:MSFT) stock, 15 rate it a “Buy”, 2 a “Sell”, and 3 a “Hold”. This means that 75% of the ratings are positive. The highest target price is $66 while the lowest target price is $20. The mean of all analyst targets is $57.05 which is 9.38% above today’s ($52.16) stock price. Microsoft Corporation was the topic of 46 analyst reports since July 22, 2015 according to the firm StockzIntelligence Inc. UBS maintained shares on January 29 with a “Buy” rating. Vetr upgraded shares to a”Strong-Buy” rating and a $47.60 target share price in their report from a September 2. Wunderlich maintained MSFT stock in a recent report from January 29 with a “Hold” rating. Global Equities Research maintained the rating on August 28. Global Equities Research has a “Overweight” rating and a $50 price target on shares. Finally, Barclays Capital maintained the stock with a “Overweight” rating in a report they issued on a January 6.

The institutional sentiment increased to 1.08 in Q2 2015. It’s up 0.32, from 0.76 in 2015Q2. The ratio improved, as 69 funds sold all their Microsoft Corporation shares they owned while 801 reduced their positions. 93 funds bought stakes while 843 increased their total positions. Institutions now own 5.20 billion shares which is 8.27% less than the previous share count of 5.67 billion in 2015Q2.

Cook & Bynum Capital Management Llc holds 25.5% of its total portfolio in Microsoft Corporation, equating to 717,081 shares. Rwwm Inc. owns 895,414 shares representing 19.69% of their total US portfolio. Moreover, Valueact Holdings L.P. has 19.37% of their total portfolio invested in the company, equating to 75.27 million shares. The California-based Smithwood Advisers L.P. has a total of 17.28% of their portfolio invested in the stock. Deccan Value Investors L.P., a Connecticut-based fund reported 2.26 million shares owned.

Microsoft Corporation is engaged in developing, licensing and supporting a range of software services and products. The company has a market cap of $412.55 billion. The Firm also creates and sells hardware, and delivers online advertising to the customers. It has 37.14 P/E ratio. The Firm operates in five divisions: Devices and Consumer Licensing, D&C Hardware, D&C Other, Commercial Licensing, and Commercial Other.

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