Is adidas (ETR:ADS) Now a ‘Buy’? Kepler Cheuvreux Upgrades Stock

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adidas (ETR:ADS) Stock Upgrade

Kepler Cheuvreux upgraded shares of adidas (ETR:ADS) stock to a solid “Buy” rating. This recent change was revealed to investors and clients in an analyst research report today. The broker presently has a EUR 96.50 target on ADS.

From a total of 20 analysts covering adidas (ETR:ADS) stock, 19 rate it a ”Buy”, 0 a “Sell”, and 3 a ”Hold”. This means that 86% of the ratings are positive. The highest target price is €400 while the lowest target price is €305. The mean of all analyst targets is €338.05 with a -9.00% below today’s (€92.81) stock price. adidas was the topic of 25 analyst reports since June 23, 2015 according to the firm StockzIntelligence Inc. Independent Research upgraded shares on December 4 to “Buy” rating. S&P Research maintained shares with “Hold” rating and €84 target share price in a report from a November 6. Nomura maintained ADS stock in a recent report from November 25 with “Neutral” rating. Commerzbank maintained the rating on November 6. Commerzbank has a “Hold” rating and a €86 price target on shares. Finally, Bankhaus Lampe maintained the stock with “Hold” rating in a report issued on a November 17.

The stock increased 2.09% or EUR 1.9 on December 7, striking EUR 92.81. Approximately 664,321 shares of stock traded hands. adidas AG (ETR:ADS) has declined 5.93% since May 5, 2015 and is downtrending. It has underperformed by 4.85% the S&P500.

 Is adidas (ETR:ADS) Now a ‘Buy’? Kepler Cheuvreux Upgrades Stock

The overall sentiment of institutions has increased to 1.09 in Q2 2015. Its up 0.26, from 0.83 in 2015Q2. The ratio is positive, as 52 institutions have sold all the shares of adidas AG that they owned while 164 funds have taken shares off the table. 62 funds have purchased shares for the first time while 173 added to their positions. These institutions now hold 67.81 million shares or 17.07% more than the 57.93 million shares they owned in 2015Q2.

The Fund Cryder Capital Partners Llp currently is holding shares equating to 11.22% of its total portfolio in adidas AG representing a total of 67,054 shares. Another fund,Smith Thomas W, is holding a total of 47,950 shares equating to 10.49% of their holdings. Additionally, Muhlenkamp & Co Inc has a 121,235 share stake in adidas AG which represents 9.22% of their total portfolio. The Fund, Amiya Capital Llp, based out of United Kingdom, has also built up a stake in the stock, which represents a total of 6.11% of their total portfolio. Finally Prescott General Partners Llc, a fund which is based in the state of Florida reported a total holdings of 282,370 shares.

Insider activity is a very important aspect to track on any stock. Going back to April 22, 2015, shareholders of adidas AG have witnessed 0 insider buys, and a total of 1 insider sale equating to a net activity of approximately $339,456 . Ballou Roger H sold 1,250 shares worth approximately $339,456. Anderson Bruce K sold 835 shares worth approximately $249,665. Pearson Bryan A sold 4,000 shares worth approximately $1.24 million. Santillan Laura sold 3,706 shares worth approximately $1.15 million. The company insider Epperson Leigh Ann K sold 1,168 shares worth $350,435.

adidas AG designs, develops, produces and markets a range of athletic and sports lifestyle products. The company has a market cap of 19.42 billion EUR.

According to Zacks Investment Research, “Alliance Data Systems Corporation is a leading provider of transaction services, credit services and marketing services to retail companies in North America. They focus on facilitating and managing electronic transactions between clients and their customers through multiple distribution channels including in-store, catalog and the Internet. Their credit and marketing services assist clients in identifying and acquiring new customers, as well as helping to increase the loyalty and profitability of their existing customers.” Get a free copy of the Zacks research report on adidas AG (ADS).

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