Morgan Stanley Decides to Give Scripps Networks Interactive (NYSE:SNI) a Higher Rating. The Target Price per Share is Now $59


Scripps Networks Interactive (NYSE:SNI) Stock Upgrade

The rating of Scripps Networks Interactive (NYSE:SNI) shares have been hiked by stock analysts at Morgan Stanley from their previous “Underweight” rating to a solid “Equal-Weight” via an interesting research report sent to investors on Wednesday morning. Morgan Stanley currently has a $59 target shares and their target provides a possible upside of 4.37%.

From a total of 19 analysts covering Scripps Networks (NYSE:SNI) stock, 6 rate it a ”Buy”, 2 a “Sell”, and 16 a ”Hold”. This means that 25% of the ratings are positive. The highest target price is $90 while the lowest target price is $48. The mean of all analyst targets is $64.05 with a -5.07% below today’s ($56.58) stock price. Scripps Networks was the topic of 16 analyst reports since August 14, 2015 according to the firm StockzIntelligence Inc. RBC Capital Markets maintained shares on November 30 with “Sector Perform” rating. Citigroup maintained shares with “Neutral” rating and $62 target share price in a report from an August 24. CLSA upgraded SNI stock in a recent report from November 13 to “Outperform” rating. Finally, Goldman Sachs downgraded the stock to “Sell” rating in a report issued on an October 5.

Approximately 490,081 shares of stock traded hands. Scripps Networks Interactive, Inc. (NYSE:SNI) has declined 18.11% since April 29, 2015 and is downtrending. It has underperformed by 17.91% the S&P500.

Scripps Networks Interactive, Inc. is a developer of lifestyle-oriented content for linear and interactive video platforms, including television and the Internet brands. The company has a market cap of $7.27 billion. The Firm manages its activities through its Lifestyle Media segment. It has 13.01 P/E ratio. Lifestyle Media includes its six national television networks, HGTV, Food Network, Travel Channel, DIY Network, Cooking Channel and Great American Country.

According to Zacks Investment Research, “SCRIPPS NETWORKS INTERACTIVE INC. is the leading developer of lifestyle-oriented content for television and the Internet, where on-air programming is complemented with online video, social media areas and e-commerce components on companion Web sites and broadband vertical channels. The company’s media portfolio includes: Lifestyle Media, with popular lifestyle television and Internet brands HGTV, Food Network, DIY Network, Fine Living Network and country music network Great American Country (GAC); and Interactive Services, with leading online search and comparison shopping services, Shopzilla and uSwitch.” Get a free copy of the Zacks research report on Scripps Networks Interactive, Inc. (SNI).