International Business Machines’ (IBM) Watson Predicts Black Friday Trends

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You may be familiar with International Business Machines’ (NYSE:IBM) Watson computer for its dominant performance on the gameshow Jeopardy! back in 2011, but if you have been following the company at all, then you know that Watson can do much more than just play a trivia game.

In fact IBM has used their super computer this year to predict some of the top Black Friday trends by consumers. They’ve even turned the results into an app for iOS, which is available for free download now. Here are some of the products which Watson picked up on as trending:

– Beats by Dre: Beats headphones, earbuds, and speakers
– Jordan Shoes
– Nintendo Super Smash Bros:
– MeccaNoid Personal Robots
– Disney Princess Legos
– NordicTrack Treadmills
– Klipsch Speakers
– Asus Zenbook Laptop
– Toshiba Satellite Laptops

The stock decreased 0.43% or $0.6 on November 27, hitting $138. About 35 shares traded hands. IBM has declined 18.72% since April 24, 2015 and is downtrending. It has underperformed by 17.59% the S&P500.

Out of 17 analysts covering International Business Machines (NYSE:IBM), 4 rate it “Buy”, 3 “Sell”, while 10 “Hold”. This means 24% are positive. $178 is the highest target while $125 is the lowest. The $152.93 average target is 10.82% above today’s ($138) stock price. International Business Machines was the topic in 26 analyst reports since July 21, 2015 according to StockzIntelligence Inc. JMP Securities initiated the stock on November 20 with “Market Perform” rating. Barclays Capital initiated it with “Underweight” rating and $146 target price in an October 14 report. Citigroup maintained the shares of IBM in a report on October 21 with “Neutral” rating. Goldman Sachs maintained the firm’s rating on September 22. Goldman Sachs has “Neutral” rating and $160 price target. Finally, Deutsche Bank maintained the stock with “Hold” rating in an October 20 report.

The institutional sentiment is 0.77 in Q2 2015. Its the same as in 2015Q1. The ratio has no change, as 66 funds sold all International Business Machines Corp. shares owned while 760 reduced positions. only 106 funds bought stakes while 528 increased positions. They now own 553.42 million shares or 25.39% less from 741.75 million shares in 2015Q1.

Fairfax Financial Holdings Ltd Can holds 16.26% of its portfolio in International Business Machines Corp. for 1.36 million shares. Berkshire Hathaway Inc owns 79.57 million shares or 12.07% of their US portfolio. Moreover, Csu Producer Resources Inc. has 7.82% invested in the company for 6,000 shares. The Japan-based Hikari Power Ltd has invested 7.44% in the stock. Old West Investment Management Llc, a California-based fund reported 63,619 shares.

Since April 30, 2015, the stock had 0 insider buys, and 7 sales for $6.71 million net activity. Di Leo Allen Bruno V sold 18,500 shares worth $2.65M. Rosamilia Thomas W sold 2,700 shares worth $397,926. Van Kralingen Bridget A sold 2,850 shares worth $413,739. Rhodin Michael D. sold 3,000 shares worth $484,887. The insider Clementi Erich sold 5,400 shares worth $931,847.

International Business Machines Corporation is a technology company. The company has a market cap of $133.88 billion. The Firm operates in five business divisions: Global Technology Services , which includes Strategic Outsourcing, Integrated Technology Services, Cloud and Technology Support Services, and also provides information technology (IT) infrastructure and business process services; Global Business Services (GBS), which offers its services across Consulting and Systems Integration, Global Process Services and Application Management Services; Software, which consists of middleware and operating systems software; Systems and Technology (STG), which provides infrastructure technologies, and Global Financing, which provides financing solutions for products or services that are critical to the end users’ business operations. It has 9.47 P/E ratio.

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