ABC Brings Virtual Reality to ‘Dancing With The Stars’

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a1Over the last two to three months there seems to have been an explosion of news related to upcoming content for virtual reality headsets.  While gaming has been at the forefront, we have seen an ever-expanding number of media giants enter the VR space over a very short period of time.  Disney, who has been exploring virtual reality in a number of ways over the last several months, has recently announced that their subsidiary, ABC has launched a VR experience for their hit TV show ‘Dancing With The Stars”.

ABC, who produced the content in-house based on last night’s open disco dance routine, has seemingly put a lot of work into making sure that the 360-degree, VR-ready video was filmed from the best angle possible.

“We have been building an in-house expertise in this area and wanted our first project to be a visual feast, which it is. It truly captures all the excitement, glamour and talent that is “Dancing with the Stars,” stated Robert Schefferine, VP production, ABC Entertainment Marketing.

The VR content features professional dancers, Lindsay Arnold, Mark Ballas, Sharna Burgess, Witney Carson, Artem Chigvintsev, Val Chmerkovskiy, Tony Dovolani, Sasha Farber, Keo Motsepe, Peta Murgatroyd, and Karina Smirnoff as well as troupe members Alan Bersten, Hayley Erbert, Shannon Holtzapffel, Dennis Jauch, Jenna Johnson and Kiril Kulish.  The dance, which has been choreographed by Mandy Moore, is set to Donna Summers’ hit, ‘Last Dance’.

“We are incredibly excited to bring this brand new experience to the fans of ‘Dancing with the Stars.’ Fans at home will literally feel as though they are right in the middle of the ballroom floor. And it is definitely worth watching multiple times in order to take in all the brilliant choreography Mandy Moore has put together,” explained Dan Martin, co executive producer, “Dancing with the Stars.”

The 360-degree video, which is just over one minute long, is being made available both on Youtube and Facebook, as well as the Littlestar’s application, which is available for both iOS and Android devices, and allows those with a Google Cardboard headset or other similar VR headset to view the action in a stereoscopic VR format.  Clearly this is just the start of ABC’s VR ambitions as it appears as if their parent company, Disney, is investing heavily into the future of virtual reality. Let us know if you’ve had the opportunity to watch the video and what your initial thoughts are in the ‘Dancing With The Stars’ VR forum on VRTalk.com.  The video is viewable via YouTube below:

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