Gay rights are seemingly on everyone’s minds as of late. Whether you are for or against it, there is no denying that the LGBT community has made tremendous strides for equal rights as of late. As the general public’s support for gay marriage continues to swell, we have seen numerous companies, namely Apple and Google, jump on board as well with support of their own.
The latest company to jump on board the ‘Equal Rights’ train is Frito-Lay with their Doritos brand. They have teamed with the It Gets Better Project, a project with a mission to communicate with LGBT youth, sending a message to the world that things will get better, as well as hoping to inspire change in the world. As a way for Frito-Lay to help the project raise cash and awareness, the company will be exclusively offering bags of special rainbow Doritos to those who donate at least $10 to the Project.
“We are honored to partner with the It Gets Better Project® to create our boldest chip yet,” explains the special Doritos website. “Each bag brings rainbow-colored chips inside and an inspiring quote on the outside.To get a bag, make a donation and share your support to inspire others.”
The bags of Doritos, which feature never before seen chips, colored as the various colors (green, blue, purple, red, and orange) of a rainbow, and inspired by the Gay Pride flag, certainly are different than any other bag of Doritos you’ve ever seen.
“There’s nothing bolder than being yourself,” the limited edition white Doritos bag states on it, along with an image of multi-colored Dorito chips streaming out of a rainbow.
To get your bag, all you have to do is goto the special Doritos webpage, donate any amount of money over $9.99 (100% of which goes to the It Gets Better Project) and enter your address. Frito-Lay says that the bag will be shipped to your front door within one to two weeks.
They also ask that those interested in helping out, whether or not they’ve donated any money, tweet a quote to inspire others to be themselves, with the hash tag #BOLDANDBETTER. Let us know if you’ve participated in this giveaway and feel free to share your inspirational quotes in the comments section below.